Thursday , September 21 2023


  • Full Time
  • Durban

Website SABC

Job Description:

To develop and implement a programme strategy aligned with radio platforms strategy, specifying the acquisition, commissioning and production of international and local programmes to meet SABC mandate and radio requirements to target audiences that inform, educate and entertain.

Job Responsibilities:

  • Monitor and review programmes to ensure continuous improvement and alignment with station positioning.
  • Explore opportunities for Co-productions and product placement, for cost containment and revenue generation.
  • Commission research and implement insights to ensure high quality programming and deliver to audience needs.
  • Interact with radio sales to ensure that product campaigns run smoothly and are on time for podcast.
  • Monitor and manage the output of Programming plans for the station, keeping within allocated budget.
  • Liaise with various internal stakeholders (i.e. Sales and Marketing, Finance, Market Intelligence, sport, Education, etc.) and external parties, to ensure the station’s mandate and programming objectives are met.
  • Ensure adhere to licence conditions, and relevant legislation in broadcasting i.e. ICASA quotas, Broadcast Act, etc.
  • Utilize marketing resources and digital platforms to create talent and product awareness campaigns.
  • Develop and implement a Programming strategy in line with overall Radio strategy and objectives/goals.
  • Monitor and report on operational risks and non-compliance matters.
  • Develop and implement a multi-pronged talent management plan in line with audience needs and future proofing of the station.
  • Work with digital specialists to build and grow online communities around the station’s on-air products.
  • Conduct continuous reviews of on-air products (formats), markets and revenue opportunities, in order to meet strategic objectives and ensure that the station maintains its competitive edge.
  • Develop a multi-platform media strategy to grow audience base.
  • Conduct talent scouting exercises and maintain a talent bank for station voices and creatives.

Job Requirements:

  • Markets and promotes the organization to external stakeholders
  • Strategy development and execution
  • Advertising laws and regulations.
  • Creative thinking.
  • Project management skills.
  • Develops well defined communication strategy for the business unit
  • Creates processes to ensure accountability for people management and development.
  • Candidate must have good command of IsiZulu both written and spoken
  • 3 year National Diploma or Bachelor’s Degree in Communication/Media Studies/Business Management or equivalent qualification (NQF level 6)
  • Develops and incorporates best practice people management processes, approaches and tools across finance departments.
  • 6 years’ experience in Radio broadcasting of which 3 years should be at supervisory level.
  • Demonstrates logical problem solving approach and provides rationale for proposed solutions

Job Details:

Company: SABC

Vacancy Type: Full Time

Job Location: Durban

Application Deadline: N/A

Apply Here