
Website Nestlé
Job Description:
Nestlé is so much more than the world’s #1 food and Beverage Company. We are committed to helping our communities to live healthier and happier lives, and as such we are seeking a Brand Manager to oversee our Cocoa, Hot Chocolate& Nesquik brands. As a Brand Manager, your role is to develop, manage and sustain a profitable brand by understanding, anticipating, creating and meeting consumer needs.
Job Responsibilities:
- Delight with Product & Packaging Experience – Deliver the tastiest and healthiest products as perceived by target consumers and in comparison, with competition
- Champions development of relevant and preferred packaging & product solutions to improve the consumer experience Manage brand to enhance Nutrition, Health & Wellness goals
- Inspire with Brand Vision and Essence – Deeply understand & Actively and consistently ensures the Brand Essence governs everything the brand says and does.
- Innovate Bigger Bolder Better – Passionately seeks out ideas and leverages internal & external resources to contribute to the development of an innovation pipeline.
- Ensures consumer centricity, applies Innovation levers, maintains vibrancy via relevant innovation & renovation for his/her brands to deliver against commercial objectives.
- Accountable and responsible for providing quality Concept briefs to the I&R and project Managers
- tners
- Research agencies, Creative partners and Media agencies
- Win with Shoppers – You know your consumer deeply – Understand the consumer behaviour by conducting qualitative and quantitative studies in liason with the local research team and research parnderstands the relevant shopping environment & behaviours and how it can be leveraged to delight shoppers and improve performance
Job Requirements:
- Minimum of 3 years brand management experience (preferably in a FMCG environment) with a reasonable amount of exposure to the core Marketing competencies: consumer insight, go-to-market strategy, budget & planning, business & financial management, new product development, digital media & an understanding of the trade and key commercial principles.
- Demonstrated success in leading relevant projects from end to end, with a key focus on brilliant execution metrics and the delivery of business result
- Bachelor’s degree in Marketing or Business related focus / Honours preferred.
Job Details:
Company: Nestlé
Vacancy Type: Full Time
Job Location: Bryanston
Application Deadline: N/A
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