Job Description: To be successful as a data led marketing analyst, you should have strong technical skills and be able to present actionable insights to inform digital marketing strategies. A top-notch digital marketing analyst should also have excellent analytical skills, be detail-oriented, and work well within a team. Job Responsibilities: Developing and presenting learnings from your analyses, including actionable insights and recommendations. Creating dashboards, data visualizations, and campaign and website performance reports. Developing digital campaign and web measurement strategies. Collecting and analyzing customer, marketing, and web behavioral data. Testing campaigns, analyzing key metrics, and identifying opportunities to increase campaign performance. Communicating and presenting to colleagues, senior managers, and stakeholders. Monitoring and analyzing digital media and marketing trends. Job Requirements: Strong communication and presentation Experience with analytical and reporting tools, including Google Analytics, and Data Studio. Ability to make data-driven decisions. Deep knowledge of digital marketing across social, display, and programmatic platforms. Excellent interpersonal and collaboration skills. Strong analytical and strategic thinking skills. Bachelor's degree in marketing or a related field. Job Details: Company: Absa Group Vacancy Type: Full Time Job Location: Johannesburg Application Deadline: N/A Apply Here instantcareers.net
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