
Website Patagonia
Job Description:
As the Category Manager, you will be accountable for leading the existing Provisions- Grain, Fruit & Vegetable Product Line. This includes participation in developing, launching, and managing new protein products in market; supporting development of strategic growth plans and leading annual operating plans for the Grain, Fruit & Vegetable Product Lines.
Job Responsibilities:
- In coordination with sales channels, responsible for conducting market research for on-going SRP/pricing evaluation in categories assigned.
- Coordinate with marketing and production partners on existing product packaging updates + new label development for new product in categories assigned.
- Work with Food Science on new pre-approved products assigned through to finished, market ready product.
- Maintenance of existing and development of new, ‘go to market content decks’ for each product – what, why, market overview, sourcing information, relevant additional storytelling information, pricing SRP analysis.
- Identification of new potential line-extension capabilities with existing co-pack relations to inform R+D.
- In partnership with the Operations team, streamline and cost engineer designated categories.
- Research with Sourcing Manager social + enviro assessments that apply to categories managed where necessary.
- Manage with Food Science support and operations the 2025 Recycle and sustainable packaging transition.
- Responsible for maintaining the following existing products and ‘go to market’ management of approved line-extensions and new pre-approved products within the following assigned categories, their co-pack relationships and coordination with internal Provisions Operations: Bars, Soups, Grains, Seeds, Crackers, Non-protein Snacks.
- Responsible for launch calendar and tracking projects to stay on track and provide time integrated plans for product introduction or alterations in assigned categories.
Job Requirements:
- Experience working with grain, fruit and vegetable products and bringing them to market.
- Able to effectively prioritize workload and work independently in a startup environment.
- End-to-end product innovation experience – from identification of consumer needs, development and commercialization of solutions that solve those problems.
- 5+ years of experience in the Food & Beverage industry preferred.
- Proven track record of increasing responsibility, strong relationship management and ability to focus on large strategic priorities while maintaining focus on the details.
Job Details:
Company: Patagonia
Vacancy Type: Full Time
Job Location: Sausalito, CA, US
Application Deadline: N/A
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